Skip to main content
🇫🇷 FR

About Nawfal

Entrepreneur and marketer for more than a decade. Since 2025, also an investor.

Nawfal Laghzali

I've spent 11 years turning marketing chaos into growth machines. Not through buzzwords or theory – but by architecting the actual systems that scale companies.

After building two ventures from scratch and learning what breaks (and what doesn't), I now run Mateerz as CEO.

My obsession? While companies waste months on traditional hiring that solves nothing, their competition is eating them alive. In the era of agility, AI and economic crisis, every talent can be decisive.

We deploy pre-vetted marketing executives and managers – not maybes – but battle-ready strategic operators who hit the ground sprinting. Through Mateerz, we don't place talent. We activate elite forces that execute at warp speed. No fluff. No ramp-up. Just pure execution velocity when losing isn't an option.

With Mateerz, your marketing finally matters.

To know more about me:

My marketing approach is a blend of strategic product-market vision and data-driven insights, propelling companies forward while balancing growth with cost-effectiveness.

  • Ability to manage talents, thanks to previous experience managing 20 employees.
  • SEO Management
  • Acquisition engines with an Outbound/Intent/ABM focus and advanced workflows
  • B2B Content Marketing
  • Agency relations thanks to previous experience running an agency.
  • Advanced Funnel building
  • Code: Self-educated in computer programming; which means I can handle some <div> and manage a tech team.

Fueled by an insatiable curiosity, I constantly seek out new knowledge and skills to enhance my T-shaped profile. As a self-educated programmer and lifelong learner, I embrace the challenge of staying ahead of the curve in the rapidly evolving landscape of growth marketing and automation. This adaptability allows me to swiftly navigate market shifts and tackle the unique challenges that arise at each stage of a startup's growth journey. By leveraging cutting-edge tools, advanced workflows, and data-driven insights, I develop agile, scalable strategies that not only meet the current needs of the business but also lay the foundation for future success.